Videos of European Communications’ latest big data seminar, featuring BT, Orange, Telecom Italia, Deloitte and Amdocs are now available to view.
The third annual event, held on 29 May in London, featured presentations on operators’ big data strategy, the challenges they are facing in the market and key findings from European Communications’ big data survey.
All the presentations, plus additional exclusive interviews with all the speakers are available to view on https://www.youtube.com/eurocomms
Orange's Marketing and Customer Intimacy Director, Jean-Marie Culpin, outlined the France-based operator’s three-pronged approach to big data. The executive, who provided his presentation via video link, revealed 90 percent of Orange’s strategy is focused on using big data to improve internal processes.
In contrast, Gian Paolo Balboni, Head of the Future Centre for Innovation Direction at Telecom Italia, outlined how the operator is looking at big data to drive new revenue streams. The company is developing a range of applications and working with a host of other industries as it looks to find its place in a new ecosystem.
Building on this theme, Ben Kaner, CTO and Senior Enterprise Architect of Global Health for BT Global Services discussed the ways in which BT uses big data to improve the healthcare industry. He outlined the challenges faced when trying to identify relevant information from noise in an environment subject to stringent privacy and ethics policies.
Meanwhile, George Johnston, Telecoms Analytics Director at Deloitte UK, addressed the challenges operators face in handling big data, pinpointing where many have gone wrong and how they can develop solutions.
Following the recent release of their end-to-end, telecom-specific big data solutions Amdocs Marketing Director Matt Roberts gave the vendor viewpoint on the where the industry is heading.