Telefónica has selected Alcatel-Lucent’s cloud-based TV service in a bid differentiate its offering in Spain.
Movistar will integrate the France-based vendor’s Cloud DVR solution, which gives subscribers unlimited simultaneous channel recording and access to up to 350 hours of personal online recording through their set-top boxes, into its Pay TV offering.
In addition, A-L offers an interactive service for major sporting events to enable customers to switch instantly between six different streams of the live action.
The vendor said the solution reduces costs and increases revenues opportunities, including selling value-added services and extended storage, for the operator.
Telefónica reported Movistar TV had 730,000 accesses at the end of March – growth of 11 percent year-on-year.
Pay TV has now been included into all of Movistar’s tariffs as the operator looks to turn around its poorly performing Spanish business with convergent offers.
Telefónica was among the first operators in Spain to launch a pay TV offering in 2001.
Roque Lozano, President of Alcatel-Lucent Spain and Global Account Manager for Telefónica, commented: “As Telefónica expands its fiber-to-the-home network it is also expanding its Movistar TV customer base. The success of the new features has been such that we are already exploring how we can increase the capacity and efficiency of the platform to handle the rapid growth in subscribers expected in the next year.”
Last September, the vendor won a deal to provide Spanish quad-play provider Telecable with its IP video technology, including Cloud DVR.