Google is spending €600 million over the next four years to build a new data centre in Eemshaven, the Netherlands.

The digital company said the build, its fourth “hyper efficient facility” in Europe, was in response to internet growth and increased demand for its services.

Initial operations will begin in the first half of 2016 with the data centre expected to be fully operational by the end of 2017.

Eemshaven enjoys a direct cable connection to two major European internet hubs, London and Amsterdam, Google said.

A statement on Google’s blog read: “Since our investment in our first European datacenter back in 2007, we have been on the lookout for supportive communities with the necessary resources to support large data centers.

“The required ingredients are land, workforce, networking, a choice of power and other utilities including renewable energy supplies.”

Last week, Swisscom announced it had opened its largest data centre in Switzerland to support its a "360-degree cloud" vision, in which residential customers can store their data and business customers can access their applications.

The Swiss operator said it had invested around €50 million in the new building, which will be fully operational by the end of this year.

Swisscom CEO Urs Schaeppi commented: "Reliable data and communication processing are essential for our economy and society in general. In this respect, we have built the new data centre not only for ourselves, but for all of Switzerland. We want to make a significant contribution to creating a networked society."

Earlier this week, Executive Chairman Eric Schmidt backed calls for a single digital market in Europe.

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