Dutch operator KPN has launched a new cloud storage service for retail customers. 

KPN Up allows subscribers to privately store and manage personal files such as photos, videos and documents in the cloud.  

The new service is available to KPN’s home internet subscribers who get 5GB at no extra charge. Fibre customers get 25GB with the option to receive 150 GB. 

Users can access the cloud from Android and Windows 8 smartphones and tablets, as well as PC and Mac computers. An iOS version will be available at the end of October. 

KPN said Up is particularly suited for users of services such as Google+ and Picasa.

Operators have generally started to shy away from launching such services given the proliferation of similar products from internet providers such as Amazon.

But Swisscom is another operator that launched a cloud storage solution this year.

KPN Up is powered by technology from internet security vendor F-Secure, which allows users to bring in content from services such as Facebook and Dropbox. 

Jyrki Tulokas, Vice President of Product Management at F-Secure, said: “The new personal cloud service is intuitive to use from any device. Users will appreciate that the service is constantly developing with new capabilities.”  

The launch comes as KPN continues to struggle. According to its most revent financial results, revenues fell 7.1 percent to €2 billion in the second quarter due what the operator said were competitive mobile markets.

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