Belgian operator BASE is exiting the digital television market, claiming it cannot make its SNOW product work pay off because of "negative" government intervention.

The country's third largest telecoms player will stop offering the service in June, with customers offered a free transfer to rival Scarlet's service. It will focus its spending on its mobile products and try and find alternate roles for the 10 staff working on SNOW.

SNOW is used by around 35,000 customers and allows consumers to customise their television package. BASE first launched the service in February 2013 but in a statement said it is no longer "economically feasible" to continue to offer it.

A spokesperson said: "The costs of the product, such as content rights and connection costs, are too high for a challenger in the fixed market, and the government has not provided a favourable environment for a new entrant into the closed fixed market. All that is required to change your mobile operator, bank or electricity supplier is a signature. But switching from one fixed operator to another is still troublesome, making customers reluctant to do so."

It said it cannot make its investments pay off and further criticised the Belgian government for its "negative impact on the investment climate in the mobile sector". It said prices for mobile use has dropped by more than 40 percent in the past few years, while costs in the fixed sector have increased.

A spokesperson added: "BASE Company remains convinced that the Belgian consumer is paying too much for digital TV, Internet and fixed telephony.

"The market for digital TV needs a strong challenger, and SNOW wanted to take on that role. BASE Company will continue to support a regulatory framework in the fixed market that is similar to that of the mobile market and therefore promotes fair competition in the interests of the customer."​

More News

Iliad enters content game in France, finally launches Italian mobile business Iliad enters content game in France, finally launches Italian mobile business Iliad has acquired football rights in France and launched its opco in Italy as it looks to reboot after a disappointing set of financial results. More detail
Three UK appoints new CCO, CFO Three UK appoints new CCO, CFO The departure of Three UK's Chief Commercial Officer after just 18 months in the job has triggered a shake-up of the mobile operator's top team. More detail
TalkTalk to sell enterprise customer base to Daisy as it registers full-year loss TalkTalk to sell enterprise customer base to Daisy as it registers full-year loss TalkTalk has agreed to sell 80,000 business customers to rival Daisy Group in a £175 million deal. More detail
A1 Telekom Austria Group rebrand reaches Bulgaria A1 Telekom Austria Group rebrand reaches Bulgaria Bulgaria is the third A1 Telekom Austria Group opco to get rebranded as the telco looks to market itself as a provider of "advanced" IT, IoT, cloud and content services. More detail
Orange Business Services puts IoT to use on saving ships’ fuel costs Orange Business Services puts IoT to use on saving ships’ fuel costs Orange Business Services has expanded its work with Dobroflot by developing a customised IoT solution for the Russian fishing company. More detail
    

 

European Communications is now
Mobile Europe and European Communications

  

From June 2018, European Communications magazine 
has merged with its sister title Mobile Europe, into 
Mobile Europe and European Communications.

No more new content is being published on this site - 

for the latest news and features, please go to:
www.mobileeurope.co.uk 

 

@eurocomms