Enterprise ICT provider Azzurri Communications will supply EE products to its customers after the two companies entered a B2B channel partnership.
Under the agreement, Azzurri will resell EE products to enterprise customers under its own brand, in addition to reselling the UK operator’s small business propositions under the EE brand within its own portfolio of services.
EE, which is currently in exclusive talks with BT over a possible merger, currently holds 6,203 corporate 4G accounts, including MasterCard, Reading Council and SGN.
Mike Tomlinson, Director of Small Business at EE, said Azzurri has “a strong reputation” in the business market.
He added: “We are committed to working with the indirect B2B channel, and to becoming the operator of choice for business.”
Azzurri, which serves 150 enterprises and 2,000 smaller businesses, said the partnership would strengthen its ability to provide tailored mobility while insuring independence within its supply chain.
CEO Chris Jagusz commented: “EE operates the most dynamic, innovative and biggest network in the UK with strong business products and services.
“By adding EE’s services to our portfolio we are now able to provide our enterprise and small business customers with independent and individual advice on the best fit mobility package for them.”
The move means Azzurri will no longer manage O2’s small business customers, which will be passed back to O2. However, Azzurri confirmed that it will continue to manage the operator’s enterprise customers directly.
Jagusz said: “O2 has been our partner for many years and is an excellent network operator with whom we continue to have a strong and positive working relationship and shared customers.”
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