Telecom Italia has announced it has increased the speed of its fibre broadband offering.
From next month, a new “Superfibra” service based on the operator’s FTTC network will offer 50 Mbps for downloads and 10 Mbps for uploads.
TI said the upload speed is three times as fast as what it currently offers.
Customers in more than 130 cities, equal to a nationwide coverage of more than 30 percent of the population, will be able to get the new service.
TI plans to increased coverage to 75 percent by the end of 2017 as part of a new investment drive announced last month.
The operator plans to invest €10 billion in its core business between now and 2017 to help the company return to profitability.
Last year, the European Commission said Italy had “very low” coverage and penetration rates of next-gen fibre technologies.
The Digital Agenda requires the entire EU to be covered by broadband speeds above 30 Mbps by 2020, while 50 percent must subscribe to broadband speeds above 100Mbps.
Telecom Italia CEO Marco Patuano commented: “We want to offer our customers increasingly advanced services characterized by high quality standards and we can do this thanks to performance enabled by the new ultra-broadband networks that we are developing in the country with a challenging investment program.
“The faster connection speed we will provide from April onwards represents an important evolutionary step of the potential offered by the FTTCab architecture, which in this way confirms itself as one of the key factors in the pursuit of our strategy to enhance the fixed line segment even through an offer of valuable multimedia contents”.