Proximus wants to recruit up to 200 people in a range of areas in the short term as it bids to provide a better service and develop growth areas.
The Belgian incumbent said the majority of the new recruits, 72 technicians, would be hired to maintain and upgrade its cable network.
A further 24 staff would be hired to its customer service division, including retail.
In January, the operator hired Huawei to enhance the customer experience of its mobile customers.
Further, Proximus said it aims to be “a major player” in the digital economy and intends to hire 44 people such as data analysts and security experts.
At CES earlier this year, the operator renewed a deal with Cisco to develop new services such as smart cities.
Earlier this month, it announced it was joining Cisco’s Intercloud ecosystem as it looks to offer cloud services.
Proximus said it is also looking for 22 management trainees to start work in September.
The announcement came after CEO Dominique Leroy claimed last month that 2015 would be a “tipping point” for the company as it aims to return to growth.
Revenues were down 3.3 percent last year to €6.1 billion.
Proximus follows BT and eircom who have publically announced recruitment drives in the past couple of months.
eircom launched an €18 million recruitment scheme in February to create 375 new jobs, while BT said it was hiring 700 apprentices and 300 graduates to work in a range of areas earlier this month.
However, a report from Barclays bank claimed that UK telcos plan to create fewer new jobs this year compared to last.