Ericsson has won a seven-year contract with UK-based broadcaster the BBC.
The deal includes playout and media management services for the BBC's portfolio of TV channels and its interactive Red Button service.
The contract was awarded following what Ericsson said was “a long and competitive” tender process. Financial details were not disclosed.
The deal is a boost to the Sweden-based company’s efforts to move beyond a reliance on its traditional telco customer base.
The vendor saw profits decline 14 percent on revenues that rose 13 percent in the first three months of the year.
Thorsten Sauer, Head of Broadcast and Media Services at Ericsson, commented: "We are proud that the BBC has selected Ericsson as its playout partner of choice. The BBC is one of the world's premier broadcasters and drives innovation in the industry.”
The vendor has an existing relationship with the broadcaster, including the provision of metadata, interactive services and access services, thanks to its acquisition of Red Bee Media last year.
Sauer said: “This continued partnership is very important for our business and demonstrates both our technical innovation and the quality and expertise of our people and our operations in managing highly complex and dynamic media operations.”
Bal Samra, Managing Director of BBC Television commented: "This is a very good outcome for the BBC which meets all our objectives - guaranteeing quality, flexibility and innovation in a commercial deal which provides excellent value for money.”