European Communications’ annual OTT/Digital Content Seminar takes place on 28 September, featuring a range of speakers including Telefónica.
The Spain-based operator’s Head of Digital Marketing in the UK, Katie Hollier, will outline what OTT/digital content works and what doesn’t, the skillsets she looks for in her staff and how it aims to differentiate its offerings.
The seminar, which is being held at the Ace Hotel in Shoreditch, London, also includes speakers from BICS, Elemental Technologies, EY and TM Forum.
Subjects to be discussed include bundling, innovation, monetisation and perfecting the mobile viewing experience.
European Communications Editor Marc Smith will also present findings from exclusive research into the OTT/Digital Content space.
The event, which runs from 9am until 2pm, is free to attend, includes lunch and offers a great opportunity to hear from and network with industry-leading figures.
The OTT/Digital Content space remains a key focus area for telcos.
Last week, the Chairman of Vivendi Content revealed he wanted to work with telcos, not OTT players, on a new mobile-first TV and video service.
Both Deutsche Telekom and EE have teamed up with Apple to offer its music streaming services to mobile customers.
Meanwhile, Liberty Global has signed up production and distribution company All3Media to produce exclusive content for its mainly fixed-line customers.