Orange’s enterprise arm has won a deal to provide its cloud-based IT platform to Chinese retailer Lane Crawford.

The France-based operator said it had responded to Lane Crawford’s demand for better flexibility and scalability from its IT infrastructure as online shopping in particular continues to grow in popularity.

Orange Business Services claimed its infrastructure as a service solution, Flexible Computing Advanced, would improve the retailer’s in-store and online channels, as well as offering enhanced security.

It noted that Lane Crawford was looking to accommodate changes in demand from seasonal shopping, sales and promotional activities.

Lane Crawford became the first omnichannel fashion retailer in Greater China following the launch of its digital offering in 2011.

Raymond Liu, Senior Manager, IT Infrastructure at Lane Crawford, commented: “Our former infrastructure did not provide adequate flexibility for scalability or future business growth.

“Orange Business Services’ cloud-based solution gives us cost-efficient performance, enhanced security and protection, and support of online transaction applications.

“For Lane Crawford, this is a critical step forward in our digital transformation.”

Financial details of the deal were not disclosed.

Orange Business Services saw revenues rise 0.7 percent to €1.6 billion in the three months to September thanks to growth in IT, cloud and security services.

Last month, it launched its Datavenue offering outside of France as it looks to help enterprises develop IoT products.

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