Orange’s enterprise arm is in exclusive negotiations to acquire a controlling stake in France-based consulting and systems integrator player Business & Decision.

The operator said the deal would strengthen Orange Business Services’ data governance and data analysis activities.

It plans to buy around 67 percent of the company from the Bensabat family and Chairman and CEO Christophe Dumoulin.

Orange is offering €7.93 per share, which represents a premium of 34 percent and values the company at €62.5 million.

The deal is slated for completion by the end of the third quarter.

Should the deal get the go-ahead from the sellers, unions and regulators, Orange said it planned a “simplified” offer for the remaining shares.

Business & Decision operates in 12 countries and employs more than 2,500 people.

It offers public and private sector companies expertise in business intelligence and customer relationship management as they look to leverage opportunities around big data and digital transformation.

OBS Chief Executive Thierry Bonhomme said: "Business & Decision and Orange Business Services share a genuine digital culture based on common skill sets, while offering complementary catalogues of services to their customers.

“We are convinced that the combination of Business & Decision's expertise in data and business intelligence and our dual know-how as an operator and service integrator will be a key lever that will enable us to accelerate the digital transformation of our enterprise customers and stimulate growth.”

OBS saw sales decline two percent in the first three months of the year due to a “pronounced downturn” in traditional telephony.

Read more: Orange Business Services CEO defends move into public cloud space

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