Bulgaria’s Vivacom saw sales and earnings rise in the first half of the year of the back of an increase in mobile, broadband and TV customer numbers.

Revenues rose 0.6 percent year-on-year to BGN432 million in the six months to June thanks to the popularity of broadband and TV services in particular.

Although the operator has lost 121,000 fixed voice customers in the past year, its broadband subscriber base has increased by 41,000 to 452,000 and those taking TV services were up by 36,000 to 426,000.

Sales of fixed-line services jumped 5.3 percent to BGN173.5 million as a result.

Mobile revenues registered slower growth, up 0.6 percent to BGN247.5 million as it added 72,000 subscribers during the past 12 months.

The operator now has 3.13 million mobile customers in total and said its share of the mobile service revenues market had increased to 28.4 percent.

Its 4G network now covers 94 percent of the Bulgarian population, just over a year after deployment started.

The overall sales increase pushed adjusted EBITDA up 2.5 percent to BGN161.2 million, with the company’s EBITDA margin rising by 0.6 percentage points to 37.7 percent.

Much of the EBITDA growth was down the NURTS, the local satellite services provider Vivacom owns.

Earlier this year, Vivacom CEO Atanas Dobrev told European Communications that he wanted to launch an MVNO service in other, unspecified markets in Europe.

“There is an opportunity to offer the same service at the same price in all European markets, which is not being fully explored, he said.

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