Orange’s enterprise arm is to provide a managed Wi-Fi service to coffee maker Nespresso.
The Nestlé-owned brand, which uses George Clooney as the face of its advertising campaigns, is rolling out internet connectivity across its standalone boutiques in over 35 countries.
Orange Business Services is providing its managed guest Wi-Fi solution, which includes local internet connections, that will enable customers to connect to the Nespresso portal in-store.
Jean-Paul Le Roux, Global B2C Head at Nespresso, said: “We put our customers at the centre of everything we do, and offering secure internet connectivity in our boutiques is part of the experience that we create for them.
“Orange Business Services will help us realise this with a service that will play a role in our omnichannel services portfolio.”
Financial details of the deal were not disclosed.
Orange Business Services saw sales decline 1.3 percent to €5.4 billion in the first nine months of the year.
Last week, it reached a deal with the majority shareholders of consulting and systems integrator player Business & Decision.
Orange entered into exclusive negotiations with the France-based company in May as it looks to strengthen its data governance and data analysis activities.
The agreement will see the operator acquire 64 percent of the company for up to €7.93 per share – a premium of 34 percent.
The deal, expected to close in early 2018, still requires regulatory approval.