Telefónica has signed up Ericsson to help it launch new TV services across most of its Latin American markets.

The three-year deal will see the operator using Ericsson’s Video Storage and Processing Platform to launch services such as catch-up and time-shift.

In addition, Ericsson will optimise Telefónica’s current system architectures to increase their capacity, including virtualising the storage and processing capabilities of the operator’s servers.

The deal will cover 13 countries, with activities having already commenced in Peru and Argentina, Brazil, Chile and Colombia to follow by the end of this year.

Eight other unspecified countries will follow by the end of 2020.

The new agreement follows Telefónica deploying Ericsson media technology in Peru and Spain.

[Read more: Movistar, Disney create joint TV channel]

Angel Ruiz, Head of Ericsson Media Solutions, said: “Service providers today are faced with huge libraries of content and HD recordings that they need to quickly and efficiently deploy as part of complex time-shifted TV services."

January saw Ericsson selling 51 percent of its Media Solutions arm to private equity firm One Equity for an undisclosed fee, after exploring options for a sale since March 2017.

The Sweden-based vendor said a new independent company would be created in the third quarter once regulatory approval had been achieved.

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